When it comes to websites as well as Search Engine Optimization or SEO, the latter is an important thing for websites. Websites need SEO in order for them to have better search engine rankings as well as have better opportunities to draw in traffic or crowds of visitors. But there are two faces of SEO. One is healthy and the other is unhealthy. Most of the time, website owners and businessmen prefer the former, for healthy SEO brings in better results for them. There’s a higher chance of getting better search engine ranks and traffic, while being able to skirt away from any possible punishments.
In a healthy kind of SEO, there’s a need to a make a website with proper structure. If the website’s structure is poor, search engines would have difficulty in reading them. Usually, those websites that have high ranks have easily read HTML structure. Content of the website is valuable also. A website with proper use of keywords, optimized content and constantly updated content leads to a healthy SEO practice.
In addition, the use of social network leads to better results for a website. Links appearing on social media will promote increase in traffic. This follows the concept that social media will help draw people to the side of the business. Of course, there’s the value of good backlinks, especially from websites with healthy SEO. If the website creates backlink in a website with healthy SEO, the results would be even better.
As usual, good looks may mean good health. Pictures, videos and design of a website will increase its appeal to the search engines. Large and bloated pictures as well as an ugly design will hurt the website. For instance, if the images hog the bandwidth, the website will receive penalties.
This kind of practice is found online, simply by Googling SEO Auckland.